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How to Create SEO in an Article "On-Page SEO" |
✅ Step-by-Step Guide: How to Create SEO in an Article (On-Page SEO)
1. Start with Keyword Research
Use tools like Google Keyword Planner, Ubersuggest, or Ahrefs to find keywords your audience is searching for.
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Choose a main keyword (e.g., India Pakistan relations)
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Identify secondary keywords (e.g., Kashmir conflict, South Asia peace, India Pakistan war 1947)
2. Write an SEO-Friendly Title (H1)
Make sure your title is:
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Clear and descriptive
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Includes the main keyword
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Under 60 characters for search engine display
✅ Example:
India and Pakistan: Understanding Their Complex Relationship
3. Optimize Meta Description
Write a short summary (150–160 characters) that:
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Includes the main keyword
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Encourages clicks
✅ Example:
"Explore the history, conflict, and hope for peace between India and Pakistan in this detailed article."
4. Use Headers (H2, H3) Properly
Break your article into sections using H2 and H3 tags. This improves readability and helps Google understand your structure.
✅ Example H2s:
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H2: Historical Background
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H2: Conflicts and Wars
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H2: Peace Efforts
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H2: Cultural Connections
5. Include Keywords Naturally
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Use the main keyword in the first 100 words
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Spread it throughout the article naturally
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Use LSI keywords (related terms) to support your topic
6. Add Internal & External Links
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Internal links: Link to other relevant pages or articles on your website
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External links: Link to authoritative sources (e.g., BBC, UN, etc.)
7. Optimize Images
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Use relevant images
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Add alt text with keywords (e.g., India Pakistan 1947 border map)
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Compress images for fast loading
8. Use Short Paragraphs & Bullet Points
This improves user experience and keeps bounce rate low.
✅ Example:
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Easy to scan
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Mobile-friendly
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Google loves clean formatting
9. Add a URL Slug
Keep the article's URL short and keyword-rich.
✅ Example:
https://theheartstalestory.blogspot.com
10. Add Schema Markup (Optional but Powerful)
Use structured data to help Google understand your article type—like Article
, NewsArticle
, or FAQ
.
Final Tips:
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Focus on high-quality, original content
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Keep word count above 800–1000 for in-depth SEO value
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Use social sharing buttons
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Update the article regularly if the topic is ongoing
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